Protecting Brands Across Borders: Successful Trademark Defense in the Nordic-Baltic Region

PLL Legal successfully represented our client in a complex trademark intellectual property dispute against an international financial conglomerate operating across the Nordic and Baltic regions.

Complainant, based in Sweden is an international financial company that holds an international trademark registration for a number of trademarkes registered in International classes 9, 36, and 42 and designated under the Madrid Protocol in 16 other jurisdictions (though not in our client's country). The trademark registration covers, among other things, “software for payment systems, funds transfer solutions, financial transactions and debt collection services,” “financial services; monetary services; payment and funds transfer services; electronic payment and funds transfer; issuance of electronic money,” and related services.

The complainant asserted its registered trademark rights in the mark and claimed that Respondent's business in the similar domain was infringing that mark causing significant damages.

Our firm has proved that the Claimant made no effort to present evidence to establish that its registered trademark enjoyed any renown among consumers, as in addition to the argument that the Complainant’s trademark does not appear to be registered or designated in country of incorporation of the Respondent securing a final victory for our client.

The case not only safeguarded our client’s brand, but also reinforced a broader principle—intellectual property protections remain a cornerstone of competitive integrity and even in high-stakes cross-border disputes.

For corporate leaders, this case once again demonstrates the growing importance of proactive IP strategy. In today’s fast-moving markets, strong legal defenses aren’t just reactive — they are critical to ensure that your best interests and global operations are protected. Please feel free to contact us to discuss how we can help you to safeguard your IP portfolio and mitigate any future intellectual property related risks.

‍